Articles on: Settings & configurations

Configure cookie consent

Cookie consent in Maglr shows visitors of your publications a banner that asks them to accept or reject cookies. You switch it on per domain, in the domain's Statistics & integration settings. You need it when you use third-party tools, run Google Analytics without anonymous mode, or embed YouTube or Vimeo videos. Read more about GDPR and Maglr.


Image: default cookie consent in Maglr



To activate cookie consent for a domain:


  1. Go to Settings → Domain names.
  2. Click the pencil icon next to the domain you want to configure.
  3. Scroll to Statistics & integration.
  4. Turn on Activate cookie consent notification.
  5. In Consent mode, choose Light mode, Strict mode or Manual mode. The default is Light mode.
  6. Click Save changes.


Cookie consent is set per domain, so each domain can use a different consent mode. See Statistics & integration settings for your domain for the other settings in this section.


Default cookie consent text


In Light mode and Strict mode, the Maglr cookie consent banner has an Accept and a Reject button. Unless you change it, the banner shows this text:


This publication uses cookies
We use functional and analytical cookies to improve our website. In addition, third parties place tracking cookies to display personalised advertisements on social media. By clicking accept you consent to the placement of these cookies.



The consent mode decides what runs on your publication before a visitor accepts cookies. You choose it in the domain's Statistics & integration settings, under Consent mode.


  • Light mode: Maglr shows its cookie consent banner. Before the visitor accepts, standard Maglr statistics are measured and Google Analytics runs anonymously (IP addresses anonymised, advertising features off).
  • Strict mode: Maglr shows its cookie consent banner. Google Analytics and standard Maglr statistics stay off until the visitor accepts.
  • Manual mode: Maglr shows no banner. You provide your own consent manager through Google Tag Manager, and it tells Maglr whether the visitor has given consent. Standard Maglr statistics are not measured until the visitor gives consent. Maglr does not pause Google Analytics in this mode, so asking consent for it is up to your own consent manager.


These Google Analytics rules apply when the domain uses the Google Analytics integration type. When it uses Google Tag Manager, Maglr does not pause or anonymise anything in your container in any consent mode. Set your tags in Google Tag Manager to fire only after consent.


After the visitor accepts, standard Maglr statistics are measured and Google Analytics runs in every consent mode. If Activate Google Analytics in anonymous mode is off for the domain, Google Analytics also stops anonymising IP addresses and turns on advertising features. If that setting is on, Google Analytics stays anonymous after consent too.


What visitors see before they accept cookies


When cookie consent is on for a domain, these parts of a publication wait for the visitor's consent:


  • YouTube and Vimeo videos don't load. When the visitor clicks one, the cookie consent banner appears again. In Manual mode, Maglr asks your own consent manager to show its banner instead. Uploaded videos play as normal.
  • Contact and subscribe forms in the navigation environment can't be submitted. The form shows the message "You must agree to the cookie statement below before you can submit this contact form." and its submit button is disabled. When the visitor opens the form, the cookie consent banner appears again (in Manual mode, Maglr asks your own consent manager to show its banner).
  • Standard Maglr statistics are not measured in Strict mode and Manual mode. In Light mode they are measured from the start.


The visitor's choice is stored in a cookie for 365 days.



Standard Maglr statistics are collected with a privacy-friendly, cookieless tracker, so they need no cookie consent in themselves. When cookie consent is on in Strict mode or Manual mode, Maglr still waits for the visitor's consent before measuring them. In Light mode, they are measured whether or not the visitor accepts.


Changing the cookie consent text


The cookie consent text is set per navigation environment and per language. It applies to every domain that uses that navigation environment. To change it:


  1. Go to Settings → Navigation environment.
  2. Click Edit settings on the navigation environment the domain uses.
  3. Open Texts.
  4. Select the language tab.
  5. Open the Cookie consent section.
  6. Enter a title in Title cookie consent pop-up.
  7. Enter your text in the description field. You can add a link to your own privacy policy. The description can be up to 500 characters.
  8. Click Save navigation.


To set the text for more languages, repeat steps 4 to 7 for each language before you click Save navigation.


Image: change the texts of your cookie consent banner


For a custom integration, contact Maglr.



The Maglr cookie consent banner does not block Google Tag Manager. Your Google Tag Manager container loads in every consent mode, and Maglr passes the visitor's consent status to it. Set your tags in Google Tag Manager to fire only after consent.


To use your own corporate consent manager instead of the Maglr banner, choose Manual mode and connect your consent manager through Google Tag Manager. Connect GTM script with the Maglr consent manager explains how to set up both.


Frequently asked questions


Why won't YouTube or Vimeo videos play in my publication?


When cookie consent is on for the domain, YouTube and Vimeo videos only load after the visitor accepts cookies. In Light mode and Strict mode, clicking one of these videos before accepting shows the Maglr cookie consent banner again. In Manual mode, Maglr asks your own consent manager to show its banner. Uploaded videos are not affected.


Why can't visitors submit the contact form?


When cookie consent is on for the domain, contact and subscribe forms in the navigation environment can only be submitted after the visitor accepts cookies. Until then, the form shows the message "You must agree to the cookie statement below before you can submit this contact form." and its submit button is disabled. Opening the form shows the cookie consent banner again, so the visitor can accept. In Manual mode, Maglr asks your own consent manager to show its banner instead.



No. The Google Tag Manager container loads in every consent mode. Maglr passes the visitor's consent status to Google Tag Manager, so set your tags there to fire only after consent.



Maglr stores the visitor's choice in a cookie for 365 days. If the visitor rejected cookies, clicking a YouTube or Vimeo video or opening the contact or subscribe form shows the cookie consent banner again. In Manual mode, Maglr asks your own consent manager to show its banner instead.



No. Standard Maglr statistics are cookieless and need no consent in themselves. In Strict mode and Manual mode, Maglr still waits for the visitor's consent before measuring them. In Light mode, they are measured from the start.



Yes. Cookie consent and its consent mode are set per domain. Go to Settings → Domain names, click the pencil icon next to the domain, and scroll to Statistics & integration.

Updated on: 19/10/2026