Hide, rotate or show specific pages
Add the skip, show or rotate parameter to a publication's URL to hide pages, show only certain pages, or shuffle the order of pages for the visitors who open that link. This lets you change one publication per visitor or segment, for example in a mailing, without making extra versions of it.
Adding a URL parameter to a publication link
Each parameter takes one or more pages, identified by their page ID or their Reference. Separate several pages with commas.
- Copy the URL of your publication.
- Add
?to the end of the URL, then the parameter name,=and the page IDs or References. For example:?skip=66319. If the URL already contains a?, use&instead of?. - To add a second parameter, put
&in front of it instead of?. For example:?skip=66319&rotate=41442,66318. - Share or embed this new URL.
Hiding pages (skip)
The skip parameter hides the pages you list from the visitor who opens the link. All other pages stay visible in their usual order. You can list pages by page ID or Reference, separated by commas.
https://yourdomain.com/publication/?skip=66319In this example, the page with ID 66319 is hidden. A visitor who opens the direct link to a hidden page is sent to the first visible page of the publication.
Showing only specific pages (show)
The show parameter hides every page in the publication except the pages you list. This includes pages you add to the publication later: they stay hidden for this link unless you add them to the parameter. You can list pages by page ID or Reference, separated by commas. With show, a Reference that starts with a number (such as 2024-report) doesn't match its page. Use the page ID for those pages.
https://yourdomain.com/publication/?show=66319,referencenameIn this example, only the page with ID 66319 and the page with the Reference referencename are visible. If none of the listed values match a page, the publication shows no pages. Check that each page ID or Reference is spelled exactly as it appears in Maglr.
Shuffling the order of pages (rotate)
The rotate parameter swaps the pages you list into a random order. The listed pages only move between the positions they already have; pages you don't list keep their position. Each time the publication loads, the order is shuffled again. You can list pages by page ID or Reference, separated by commas.
https://yourdomain.com/publication/?rotate=66319,66318In this example, the pages with IDs 66319 and 66318 appear in a random order in the two positions they normally take. Values that don't match a page are ignored.
Combining parameters
You can use skip, show and rotate in the same URL. Put ? before the first parameter and & before each next one.
https://yourdomain.com/publication/?rotate=41442,66318&skip=66319In this example, the page with ID 66319 is hidden, and the pages with IDs 41442 and 66318 appear in a random order.
You don't need skip together with show, because show already hides every page you don't list. If a page is in both lists, it is hidden.
Finding a page ID
To target a page with skip, show or rotate, you can use its page ID. The page ID is a number you find in the editor URL:
- Go to the project's pages overview in the dashboard.
- Click the page to open it in the editor.
- Look at the URL in your browser's address bar. It ends in
/pro/<project ID>/<page ID>. The second number is the page ID.

A page ID belongs to one page. If you delete a page and add a new one in its place, the new page gets a new page ID, and links that use the old ID no longer match it.
Finding or setting a page's Reference
To target a page with skip, show or rotate, you can also use its Reference: a name for the page that you set in its page settings. The Reference field is often already filled in, based on the page title, so you can copy the existing one. If the field is empty, type a Reference.
- In the project's pages overview, hover over the page and click the wrench icon (
Page settings). - On the
Generaltab, find theReferencefield. - Copy the Reference, or type a new one.
- Click
Save.

Keep these rules in mind:
- Format: a Reference is saved in lowercase and can only contain letters, numbers,
-and_. The value in the URL must match the saved Reference exactly, so copy it as it appears in the field. - Unique per project: if another page in the same project already uses the Reference you type, Maglr saves it with a suffix such as
-1. Check the saved value before you use it in a link. - Replacing a page: use a Reference instead of a page ID when pages may be replaced. If you delete a page, you can give the new page the old Reference, once no other page in the project uses it. Links that use that Reference then show the new page.
How long the URL parameters stay active
When a visitor opens a URL with skip, show or rotate, the setting is saved in that browser's session.
Opening a URL with a new value for the same parameter replaces the saved value.
Frequently asked questions
Why are pages still hidden when I open the normal publication URL?
A skip, show or rotate setting is saved in the browser session after you open a URL that contains it. It stays active in that browser, also on the plain URL without parameters, until the browser is closed. Close your browser or use a new private window to see the publication without the setting.
What happens if someone opens the direct link to a hidden page?
A visitor who opens the direct link to a page hidden with skip or show is sent to the first visible page of the publication.
Can I use skip and show in the same URL?
Yes, but you don't need to. The show parameter already hides every page you don't list. If a page is listed in both skip and show, it is hidden.
Why was my page's Reference saved with -1 at the end?
A Reference is unique within a project. If another page in the same project already uses the Reference you typed, Maglr adds a suffix such as -1. Use the saved value in your URL parameters. Or change or clear the Reference on the other page first, then type the Reference again on this page and click Save.
Updated on: 27/10/2026