Articles on: Share & analyse

Statistics with Maglr

Maglr statistics measure page views and user interactions (events) in your published projects. They are on by default for every project you publish live, and you view them on the Statistics page of the dashboard (Settings → Statistics). This article links to the detailed articles for each statistics topic.


Turning Maglr statistics on or off


Maglr statistics are controlled per domain with the Activate standard Maglr statistics switch, in your domain's Statistics & integration settings (Settings → Domain names → your domain → Statistics & integration).


  • The switch is on by default. Maglr then measures every published project on that domain with a privacy-friendly, cookieless tracker.
  • When you turn the switch off, Maglr statistics are no longer collected for projects on that domain.
  • When cookie consent is set to Strict mode or Manual mode, Maglr statistics count only the visitors who accept.


Statistics in the Maglr dashboard


The Statistics page in the Maglr dashboard shows the visitors, page views and events of each published project in a simplified overview.



Events in Maglr publications


Maglr records interactions (events) in published projects, and you can connect these events to your own tracking tools. The articles below explain which events Maglr measures and how they work.



Viewing statistics in Google Analytics


To view visits in your own Google Analytics account, turn on Google Analytics or GTM in your domain's Statistics & integration settings, choose Google Analytics as the Integration type and add your GA4 code. Google Analytics then receives the visits to your published projects on that domain. The articles below explain how to set this up and how to make custom selections in Google Analytics.



Linking with Google Tag Manager


Google Tag Manager (GTM) lets you measure more than the standard Maglr statistics and add external scripts to your published projects. You turn on Google Analytics or GTM in your domain's Statistics & integration settings, choose Google Tag Manager as the Integration type and add your GTM code. You can then pass Maglr events and page views to GTM and Google Analytics.



Statistics for embeds


Visits to embedded projects appear under the Embed filter on the Statistics page, so you can view embed traffic on its own. You can also read events from embedded projects with GTM on your own website for an advanced integration.




Maglr statistics use a privacy-friendly, cookieless tracker. Google Analytics is not anonymous by default; to anonymise it, turn on Activate Google Analytics in anonymous mode. This switch appears in your domain's Statistics & integration settings once Google Analytics is selected as the Integration type.


To ask visitors for consent, turn on Activate cookie consent notification and choose a Consent mode:


  • Light mode: Maglr statistics run, and Google Analytics runs anonymously until the visitor gives consent.
  • Strict mode: Google Analytics and Maglr statistics run only after the visitor accepts.
  • Manual mode: you provide your own consent banner through GTM and pass the consent status to Maglr. Maglr statistics run only after the visitor accepts.


The consent article explains each mode and how to set it up:



Frequently asked questions


Are previews counted in Maglr statistics?


No. Maglr statistics are only collected on published, live projects.


Do Maglr statistics use cookies?


No. Maglr statistics use a privacy-friendly, cookieless tracker. This applies to Maglr statistics only: Google Analytics and Google Tag Manager are separate tools that you add yourself in your domain's Statistics & integration settings.

Updated on: 23/10/2026