Getting started
Content personalisation in Maglr Pro
Content personalisation in Maglr Pro can be used to deliver relevant content, based on your target audience's personal data. Data such as their first name and email address and other gathered data from CRM Systems like interests and motivations. When you publish the right content and experience to the right person at the right time, you stand a better chance of making your readers feel heard, having more meaningful interactions and nudging them to convert. Examples of personalised content cFew readersAdding personalisable content in Pro pages
While editing in Pro pages, you can add images or texts that can be replaced in the Personalise feature. This feature is only available by upgrading your licence with the Personalise Module. Please contact us if you want to use this feature. Texts Right-click on a text element and choose personalise element to make it customisable. A pop-up will open where you can name the 'replaceable' and have the choice to replace thFew readers
Personalise module
Send a Personalised Publication in 7 steps
If you have a publication which is prepared for personalisation features, you will be able to change its texts and images with custom content. If you have this feature activated and want to start creating a project, please see the following link first: How to create personalisable elements in a Pro page. When your project is ready and you want to create an e-mail or link to the personalised publication, you can navigate to the SFew readersPersonalise through URL parameters
Content personalisation in Maglr Pro can be used to deliver personalised content based on your target audience's personal data. Data such as their first name and email address and other data you have available from your CRM tools, like interests. Our Personalise module is a feature that lets you tailor the replaceable texts on your publications to match keyword parameters, elements and other sources, using external variables you can attach to the final URL. Image: example of a personaFew readersGet insights from Analytics Dashboard
Image: the Send tab in the Maglr dashboard Once you have sent the personalised publication to the recipients, you would obviously like to know how your publication is performing. When you return to the Send tab in the Maglr dashboard, you will find a reporting interface that allows you to monitor your publication's performance by tracking metrics like unique visitors, page viewsFew readers